brand
About
The guide is based on advice from local communities and consists of 12 themed chapters devoted to different ways of exploring St Pete. All the information in the guide is provided by Facebook groups passionate about showing the city to the tourists from a different angle. I chose the illustration style that resembles travel sketchbooks, brings fun and inspiring vibe to the publication, and celebrates the Facebook blue.
scope of work
For this project, I created the design and layout, working closely with the copywriters, editors, and the client’s marketing team.
role
Art Director, Designer
