brand
About
I’ve worked with IKEA Russia on the designs and layouts for their Sustainability and Social Responsibility Reports for three consecutive years in 2017-2019. In the 2019 report, the key element of the design was creative colorful photography that I curated and picked from thousands of photos in IKEA global photobank. The report shows the world of sustainable living – kind, bright and playful – while telling about the company’s projects in four major areas and of course using IKEA’s globally recognized brand voice.
scope of work
Creative direction and design of the report
role
Art Director, Designer
The report was distributed across the company’s communication channels as a smart pdf file with navigation, hyperlinks, and interactive content.
